Posts Tagged 'Heart Disease'

Celebrities, The Red Dress, and Women-to-Women Social Media Messaging

Feb 23

Back in 2002, the National Heart, Lung and Blood Institute (NHLBI), part of the National Institutes of Health, recognized that raising public awareness of heart disease as the #1 killer of women was critical to reducing its impact on women’s health. The NHLBI charged Ogilvy with ensuring that their messages about heart disease would be [...]